VF Outlet had come a long way from the original outlet sale in 1970!
VF Corporation was one of the earliest outlet operators, and opened the first outlet center in the country.
It was M.O. Lee - then president of VF Corporation - who suggested holding a public sale one Saturday morning to clear out excess inventory of Berkshire International. That day, the merchandise completely sold out, even though the only advertising had been word of mouth. The store was so busy that even Lee bagged merchandise and manned the cash register. “You could see his mind working,” said John Jackson, merchandise manager of Intimate Apparel at the time. “He was thinking he could make the store bigger. We just had a drop cloth on the back wall, and we kept moving it back.”
Pleased and surprised at the success of the sale, Lee scheduled a bigger one for two weeks later, with merchandise brought in from other VF sources. That sale was even more successful, and the VF Outlet business was launched.
Selling Berkshire and Vanity Fair surplus products, the factory store was 5,000 square feet, with only a drop cloth separating it from the manufacturing facility. VF Corporation - which opened the store in 1970 - was one of the earliest outlet operators, and opened the first outlet center in the country, in Reading, Pennsylvania.
Today, you’ll find that VF Outlet stores have evolved from only offering excess inventory to offering customers much more! VF Outlet gives customers a unique combination of ridiculously low prices, wide selection and famous brands so you can get everything you need and more!
VF Outlet Through the Ages
VF Outlet has a rich history of offering great values to our customers. Use the arrows to view our historical photos.
Visit a VF Outlet store and you’ll find Every day Low Prices, WOW Specials, Sales Promotions, Markdowns and much more! You'll find savings every day.
VF Outlet carries numerous Famous Brands that we all know & love! Just to name a few, you’ll find, Lee, Wrangler, Nautica, Vanity Fair, Majestic, JanSport, Angels, Derek Heart, Timber Creek, Riders, Reef, Olga, Warner’s and so many others!
Shop at a VF Outlet store for anyone! From Jeans, to Bras, to Swimwear, to Graphic Tees to much more, you’ll find items that fit everyone’s style. You can depend on your basic styles or get the latest trends!
Check out our Facebook page and see the Executive Team take on #ALSIceBucketChallenge https://t.co/4kBldWwew7 kb.27 Aug
Great day to be at the fair. #chester #ct #fair #vfostoreontour #swings #flyinghigh #blueskies kb @… http://t.co/UXiRsuGpfY23 Aug